From YourSITE.com
DARCY ANTONELLIS, PRESIDENT, WARNER BROS. TECHNICAL OPERATIONS
By
May 22, 2008, 10:14
As President of Warner Bros. Technical Operations which includes
Advanced Digital Services and Global Digital Media Xchange (GDMX), her
division is responsible for identifying and leveraging new technologies
and operational models. These support the Studio’s production and
distribution divisions to move entertainment properties from production
to marketplace faster and with greater efficiency. This includes
worldwide supply chain management responsibility such as sourcing and
logistics management with partners and retailers She manages the
company’s activities in defining the technical, business and legal
standards for the secure digital distribution of Warner Bros.’
intellectual property.
She
continues to have oversight of Worldwide Anti-Piracy Operations.
Antonellis works closely with parent company Time Warner and its global
public policy offices on the wide array of policy issues dealing with
piracy and technology.
Antonellis was appointed
President in January, 2008. Previously she had a dual role of
Executive Vice President, Distribution & Technology Operations,
Warner Bros. Technical Operations and Senior Vice President, Worldwide
Anti-Piracy Operations, Warner Bros. Entertainment. As Executive Vice
President, Distribution & Technology Operations, Antonellis was
responsible for overseeing areas directly related to the Studio’s
technical strategic planning and implementation related to worldwide
distribution and protection of all the Studio’s content through
traditional, new and emerging outlets as well as asset management. As
Senior Vice President, Worldwide Anti-Piracy Operations, she was
responsible for the coordination and facilitation of the Studio’s
intellectual property protection strategy and execution on a global
basis.
Antonellis joined the company in 1998 as Senior Vice
President, Distribution Technologies & Operations, Warner Bros.
Technical Operations, where she had oversight of the Company's
transition from traditional distribution technologies to advanced
digital distribution. She led the Studio’s transition to digital
distribution for syndication as well as implementation of the MARS
Advertising/Publicity Studio-wide asset management system. Currently,
her team is managing the Studio’s digital-end-to-end initiative. A
partnership with HP and Accenture, the system will transform and create
significant efficiencies to support digital distribution of content.
Prior
to joining Warner Bros. Technical Operations, Antonellis was Vice
President, Technical and Olympic Operations for CBS Inc., having also
served as Vice President, Technical Operations in New York and
Director, Washington Operations, for the CBS News Bureau in Washington,
DC. She also served as Vice President, Operations and Engineering for
WTTG-TV, the Fox affiliate in Washington, DC.
A veteran of three
Olympics, she last headed up Operations and Engineering for CBS Sports’
coverage of the 1998 Winter Olympics in Nagano, Japan. She also worked
as Director of Operations, stationed in Saudi Arabia and Kuwait, during
the Gulf War. She has received two Emmy Awards for technical
production work on the Olympics and honors for work in the field of
engineering from her undergraduate alma mater, Temple University.
She
received a master’s degree in finance from Fordham University. In
November 2003, she was named a Fellow of the Society of Motion Picture
and Television Engineers. In 2007, she was the recipient of
Broadcasting and Cable’s Technology Leadership Award.
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