* Program schedule and speakers are subject to change
Conference Chairman, Devendra Mishra, Adjunct Professor of Logistics at Pepperdine University, in cooperation with the ESCA 2006 Advisory Board, has developed the most comprehensive, two-day instructional program for content holders, disc replicators, distributors, retailers, and supply chain service providers on the vital issue of maximizing the efficiency of the delivey of home entertainment.
A total of 35 industry luminaries, and a total of 17 sessions, including four separate keynotes, will provide invaluable insights, practical how-to's, and technology solutions to your company's pressing supply chain management issues.
Who's Who at ESCA
Learn about ESCA's mission
Who advised on the program?
Conference Chairman, Devendra Mishra, Adjunct Professor of Logistics at Pepperdine University, in cooperation with the ESCA 2006 Advisory Board, has developed the most comprehensive, two-day instructional program for content holders, disc replicators, distributors, retailers, and supply chain service providers on the vital issue of maximizing the efficiency of the delivey of home entertainment.
A total of 35 industry luminaries, and a total of 17 sessions, including four separate keynotes, will provide invaluable insights, practical how-to's, and technology solutions to your company's pressing supply chain management issues.
Who's Who at ESCA
Learn about ESCA's mission
Who advised on the program?
(As of June 9, 2006)
June 20, Tues., Day One
8:00 am - 9:00 am:
Registration
9:00 am - 9:15 am:
Welcome:
Devendra Mishra, Conference Chairman
9:15 am -10:00 am:
Keynote: "Customer-Driven Supply Chain Transformation"
Presenter: Daniel Currie, Senior Vice President Global Supply Chain, Best Buy International
Introduction: Bob Chapek, President, Buena Vista Home Video an President of DEG: The Digital Entertainment Group
Description: A high-level review of Best Buy's retail strategies to meet the emerging consumer behavior and how that will impact the recorded media supply chain.
Learn more about Best Buy's customer-cenric supply chain strategy...
10:00 am - 10:45 am
June 20, Tues., Day One
8:00 am - 9:00 am:
Registration
9:00 am - 9:15 am:
Welcome:
Devendra Mishra, Conference Chairman
9:15 am -10:00 am:
Keynote: "Customer-Driven Supply Chain Transformation"
Presenter: Daniel Currie, Senior Vice President Global Supply Chain, Best Buy International
Introduction: Bob Chapek, President, Buena Vista Home Video an President of DEG: The Digital Entertainment Group
Description: A high-level review of Best Buy's retail strategies to meet the emerging consumer behavior and how that will impact the recorded media supply chain.
Learn more about Best Buy's customer-cenric supply chain strategy...
10:00 am - 10:45 am
Day One Keynote: "What Really Happens at Retail"
Presenter: Stephen Strome, Chairman and CEO, Handleman Company
Introduced by: Steve Beeks, President, Lionsgate Home Entertainment
Description: The chief executive of thise leading packaged media distributor will provide an overview of the role of category management in the evolving world of packaged media and its impact on retail growth.
Learn more about Strome's plans for the distribution of music and games on optical disc
10:45 am - 11:00 am:
Networking Break
Sponsored by: Logility and SAVVIS
11:00 am - 11:45 am:
End-to-End Video Game Supply Issues, "Who Wins in this Game?"
Presenters: Ken Lewis, Director of Logistics, Microsoft; Rod Murray, Senior Director, Rental Games, Blockbuster; Elaine Singleton, VP North American Supply Chain Mgt., Technicolor Home Entertainment Services
Moderator: Paul Scott, President, CfM
Description: The console and PC video game business thrives on a constant flow of new releases. Hear how two replicators, a major game publisher and the biggest rental chain copes with the volume.
Learn more about Blockbuster's videogame supply chain
Learn more about Elaine Singleton, the XBox 360 Launch and Technicolor Home Entertainment Services
11:45 am - 12:30 pm:
Integrated Media Supply Chain- Games, Music and Video
Presenter: Michael Frey, Executive VP, Sony Entertainment Distribution
Introduction: Devendra Mishra, ESCA Conference Chairman
Description: Two years ago Howard Stringer, while he headed Sony Corporation of America, was focused on finding new efficiencies within its various units. Among the initiatives on the drawing board was putting Sony’s three packaged media divisions for music, movies and games under one centralized distribution unit. Sir Howard ascended to the chairmanship of Sony Corp. in March 2005, and since then the company’s three content units—Sony BMG Music, Sony Pictures Home Entertainment and Sony PlayStation (games and consoles) began getting integrated into a centralized operation known as Sony Entertainment Distribution (SED) just over a year ago. SED Executive Vice President Michael Frey will give a status report on the integration during a solo presentation at the Entertainment Supply Chain Academy on June 20 and he will trace Sony’s content units being focused on supply chain efficiencies since the days when the company established the first compact disc factory in the U.S. in 1984 in Terre Haute, IN.
Learn more about the impact of Sony's integrated media supply chain for home video, games and music
12:30 pm - 1:45 pm:
Networking Lunch
Sponsored by: Ditan, Sonopress, WebConcepts, CfM
Day One Luncheon Keynote:
"Listening to the Voice of the Consumer"
Presenter: Bill Henderson, COO, Netflix
Introduction: David Bishop, President, Sony Pictures Home Entertainment
Description: William J. Henderson joined Netflix in January 2005 as chief operations officer after serving as the United States Postal Service (USPS) postmaster general and chief executive officer from 1998 until his retirement in 2001. Keynoting at the Entertainment Supply Chain Academy (ESCA) inaugural event, Henderson will draw similarities he sees between the world's largest online DVD rental service and most sophisticated postal service.
For an exclusive Q&A with Henderson, click here
1:45 pm - 2:30 pm:
RFID Revolution at Retail
Presenters: Randy Dunn, Director, RFID Sales and Marketing, ADT; Marc Osofsky, VP Marketing & Product Development, OatSystems
Introduction: Mary Catherine O'Connor, Associate Editor, RFID Journal
Description: New developments and applications of RFID for packaged goods -- including item-level RFID innovations for recorded media.
2:30 pm - 3:15 pm
Containing the Returns Menace
Presenters: Chris Amirault, VP of Supply Chain Systems; NBC Universal Home Video; Subhankar Bhattacharya, Senior Consultant, Infosys; Frank LoVerme, Senior VP, Kestrel Wireless; Jim Gilmour, Former VP of Distribution and Logistics, Musicland; Harold Fraser, Professor, Cal State University, Fullerton College of Business Economics
Presenter: Stephen Strome, Chairman and CEO, Handleman Company
Introduced by: Steve Beeks, President, Lionsgate Home Entertainment
Description: The chief executive of thise leading packaged media distributor will provide an overview of the role of category management in the evolving world of packaged media and its impact on retail growth.
Learn more about Strome's plans for the distribution of music and games on optical disc
10:45 am - 11:00 am:
Networking Break
Sponsored by: Logility and SAVVIS
11:00 am - 11:45 am:
End-to-End Video Game Supply Issues, "Who Wins in this Game?"
Presenters: Ken Lewis, Director of Logistics, Microsoft; Rod Murray, Senior Director, Rental Games, Blockbuster; Elaine Singleton, VP North American Supply Chain Mgt., Technicolor Home Entertainment Services
Moderator: Paul Scott, President, CfM
Description: The console and PC video game business thrives on a constant flow of new releases. Hear how two replicators, a major game publisher and the biggest rental chain copes with the volume.
Learn more about Blockbuster's videogame supply chain
Learn more about Elaine Singleton, the XBox 360 Launch and Technicolor Home Entertainment Services
11:45 am - 12:30 pm:
Integrated Media Supply Chain- Games, Music and Video
Presenter: Michael Frey, Executive VP, Sony Entertainment Distribution
Introduction: Devendra Mishra, ESCA Conference Chairman
Description: Two years ago Howard Stringer, while he headed Sony Corporation of America, was focused on finding new efficiencies within its various units. Among the initiatives on the drawing board was putting Sony’s three packaged media divisions for music, movies and games under one centralized distribution unit. Sir Howard ascended to the chairmanship of Sony Corp. in March 2005, and since then the company’s three content units—Sony BMG Music, Sony Pictures Home Entertainment and Sony PlayStation (games and consoles) began getting integrated into a centralized operation known as Sony Entertainment Distribution (SED) just over a year ago. SED Executive Vice President Michael Frey will give a status report on the integration during a solo presentation at the Entertainment Supply Chain Academy on June 20 and he will trace Sony’s content units being focused on supply chain efficiencies since the days when the company established the first compact disc factory in the U.S. in 1984 in Terre Haute, IN.
Learn more about the impact of Sony's integrated media supply chain for home video, games and music
12:30 pm - 1:45 pm:
Networking Lunch
Sponsored by: Ditan, Sonopress, WebConcepts, CfM
Day One Luncheon Keynote:
"Listening to the Voice of the Consumer"
Presenter: Bill Henderson, COO, Netflix
Introduction: David Bishop, President, Sony Pictures Home Entertainment
Description: William J. Henderson joined Netflix in January 2005 as chief operations officer after serving as the United States Postal Service (USPS) postmaster general and chief executive officer from 1998 until his retirement in 2001. Keynoting at the Entertainment Supply Chain Academy (ESCA) inaugural event, Henderson will draw similarities he sees between the world's largest online DVD rental service and most sophisticated postal service.
For an exclusive Q&A with Henderson, click here
1:45 pm - 2:30 pm:
RFID Revolution at Retail
Presenters: Randy Dunn, Director, RFID Sales and Marketing, ADT; Marc Osofsky, VP Marketing & Product Development, OatSystems
Introduction: Mary Catherine O'Connor, Associate Editor, RFID Journal
Description: New developments and applications of RFID for packaged goods -- including item-level RFID innovations for recorded media.
2:30 pm - 3:15 pm
Containing the Returns Menace
Presenters: Chris Amirault, VP of Supply Chain Systems; NBC Universal Home Video; Subhankar Bhattacharya, Senior Consultant, Infosys; Frank LoVerme, Senior VP, Kestrel Wireless; Jim Gilmour, Former VP of Distribution and Logistics, Musicland; Harold Fraser, Professor, Cal State University, Fullerton College of Business Economics
Moderator: Hugh Lynch, VP of Operations, ERI
Description: The panelists outline the magnitude of the problem and describe the approaches to reduce and manage the all-important returns problem in the recorded media supply chain.
Q&A With Subhankar Bhattacharya: Part I, Part II, Part III
Learn more about Kestrel Wireless's upcoming returns solution
3:15 pm - 3:30 pm
Networking Break
Sponsored by Logility and SAVVIS
3:30 pm - 4:15 pm
RFID: Meeting the Wal-Mart Mandate & Best Practices
Presenters: Robert Locke, President & CEO, Vue Technology;
Paul Mackinaw, Principal Consultant, Verisign
Description: Presentations will focus on how the home entertainment business can make use of “Best Practices” from other industries, as well as how suppliers are implementing the RFID mandate from Wal-Mart.
Learn Verisign's best-practices for Hollywood content holders; and an update on Wal-Mart's RFID compliance program
4:15 pm - 5:00 pm
What's the Buzz With Vendor Managed Inventory (VMI)?
Presenters: John Bermudez, VP, Supply Chain Applications, Demantra; Jim Jenkins, Consultant, Hits Entertainment; John Quinn, Executive Vice President Service Management & MPO, Warner Home Video;
Ray Young, Founder/CEO, WebConcepts
Moderator: Mark Fisher, Vice President, Membership and Strategic Initiatives, VSDA
Description: Vendor Managed Inventory continues to be a trend that helps product suppliers and retailers alike by keep supply chain inefficiencies to a minimum with shelf-level replenishment (as opposed to store-level replenishment).
Learn what's new in Vendor Managed Inventory from Jim Jenkins
Learn more about WebConcepts
Learn more about Demantra
5:00 - 6:00 pm
Cocktail Reception
Sponsored by Ditan, Sonopress, WebConcepts
June 21, Weds., Day Two
9:00 am - 9:10 am
Welcome
Bryan Ekus, Managing Director, MEDIA-TECH, Association
Amy Jo Smith, Executive Director, DEG: the Digital Entertainment Group
9:10 am - 10:00 am
The View From the Studios
Presenters: Steve Dahl, Senior Vice President, Buena Vista Home Entertainment; Walter Engler, Senior Vice President, Operations, Sony Pictures Home Entertainment; John Quinn, Executive Vice President Service Management & MPO, Warner Home Video;
Moderator: T.K. Arnold, Associate Publisher, Home Media Retailing, Reporter, Hollywood Reporter
Description: Three leading Hollywood studio home video executives will trade notes on how they approach their supply chain management relationships with retailers, and the latest tools that help them do so.
Learn more about how the home video studios are addressing today's supply chain challenges: Walter Engler on Sony Pictures; and John Quinn on Warner Home Video
10:00 am - 10:45 am:
Recorded Media SCM: Putting It In Perspective
Presenter: Alison Casey, Understanding & Solutions
Introduction: Devendra Mishra, ESCA Conference Chairman
Description: Latest research from the U.K.-based firm will examine how shifting trends in the home video market are creating new challenges for a wide range of different companies operating in the home video supply chain.
Learn more about Understanding and Solutions' supply chain research...
Description: The panelists outline the magnitude of the problem and describe the approaches to reduce and manage the all-important returns problem in the recorded media supply chain.
Q&A With Subhankar Bhattacharya: Part I, Part II, Part III
Learn more about Kestrel Wireless's upcoming returns solution
3:15 pm - 3:30 pm
Networking Break
Sponsored by Logility and SAVVIS
3:30 pm - 4:15 pm
RFID: Meeting the Wal-Mart Mandate & Best Practices
Presenters: Robert Locke, President & CEO, Vue Technology;
Paul Mackinaw, Principal Consultant, Verisign
Description: Presentations will focus on how the home entertainment business can make use of “Best Practices” from other industries, as well as how suppliers are implementing the RFID mandate from Wal-Mart.
Learn Verisign's best-practices for Hollywood content holders; and an update on Wal-Mart's RFID compliance program
4:15 pm - 5:00 pm
What's the Buzz With Vendor Managed Inventory (VMI)?
Presenters: John Bermudez, VP, Supply Chain Applications, Demantra; Jim Jenkins, Consultant, Hits Entertainment; John Quinn, Executive Vice President Service Management & MPO, Warner Home Video;
Ray Young, Founder/CEO, WebConcepts
Moderator: Mark Fisher, Vice President, Membership and Strategic Initiatives, VSDA
Description: Vendor Managed Inventory continues to be a trend that helps product suppliers and retailers alike by keep supply chain inefficiencies to a minimum with shelf-level replenishment (as opposed to store-level replenishment).
Learn what's new in Vendor Managed Inventory from Jim Jenkins
Learn more about WebConcepts
Learn more about Demantra
5:00 - 6:00 pm
Cocktail Reception
Sponsored by Ditan, Sonopress, WebConcepts
June 21, Weds., Day Two
9:00 am - 9:10 am
Welcome
Bryan Ekus, Managing Director, MEDIA-TECH, Association
Amy Jo Smith, Executive Director, DEG: the Digital Entertainment Group
9:10 am - 10:00 am
The View From the Studios
Presenters: Steve Dahl, Senior Vice President, Buena Vista Home Entertainment; Walter Engler, Senior Vice President, Operations, Sony Pictures Home Entertainment; John Quinn, Executive Vice President Service Management & MPO, Warner Home Video;
Moderator: T.K. Arnold, Associate Publisher, Home Media Retailing, Reporter, Hollywood Reporter
Description: Three leading Hollywood studio home video executives will trade notes on how they approach their supply chain management relationships with retailers, and the latest tools that help them do so.
Learn more about how the home video studios are addressing today's supply chain challenges: Walter Engler on Sony Pictures; and John Quinn on Warner Home Video
10:00 am - 10:45 am:
Recorded Media SCM: Putting It In Perspective
Presenter: Alison Casey, Understanding & Solutions
Introduction: Devendra Mishra, ESCA Conference Chairman
Description: Latest research from the U.K.-based firm will examine how shifting trends in the home video market are creating new challenges for a wide range of different companies operating in the home video supply chain.
Learn more about Understanding and Solutions' supply chain research...
10:45 am - 11:15 am
Networking Break
Sponsored by Logility and SAVVIS
11:15 am - 12:00 pm
Business Intelligence: Using Technology to Better Manage Uncertainties in the Supply Chain
Presenter: Allan McLennan, President, Advanced Media & Information Division, Rentrak
Introduction: Don Rosenberg, VP, Questex Media, Entertainment Group
Description: The presenter will demonstrate the importance of having access
to business intelligence that allows customers to measure and
compare/contrast how various content properties is performing across each window (e.g., box office, home video, VOD).
Rentrak's business intelligence sheds new light on supply chain trends
12:00 pm - 1:15pm
Networking Luncheon With the DEG: Digital Entertainment Group
Sponsored by Ditan, Sonopress, WebConcepts, CfM
Who are the members of DEG?
Day Two Luncheon Keynote:
The End of Television As We Know It...And The Implications for the Supply Chain
Presenter: Dr. Saul J. Berman, Global Strategy & Business Development Leader, IBM Business Consulting Services
Introduction: Bob Chapek, President, Buena Vista Home Entertainment, President, DEG: the Digital Entertainment Group
Description: One of the media and entertainment industries’ leading consultants will address the emerging market forces that are propelling media and entertainment companies to become more receptive to business partners, customers and consumers, opening content reserves and formatting, production processes, packaging and sales options.
Berman's predicts that conventional media will dominate entertainment content delivery through 2012, but his advice for content holders is to start diversifying now.
1:15 pm - 2:15 pm
Evolving Systems in Supply Chain Management
Presenters: Jack Christfield, Senior Business Consultant, Logility; Doug Metcalfe, Director, HK Systems
Introduction: Sanford M, Friedman, Vice President, Product Operations, Netflix
Description: The presenters will demonstrate the importance of IT systems and transportation logistics to ensure inventory optimization and supply chain efficiencies
Learn more about the supply chain systems solutions from Logility and HK Systems
2:15 pm - 3:00 pm
How to SCOR Big With Your Home Entertainment Value Chain Retail Partners
Presenter: Theodore X. Garcia, Engagement Director, Capgemini
Introduction: Melinda Spring, Technical Program Director, Supply Chain Council
Description: Utilizing the Supply Chain Operations Reference (SCOR) methodology, the home entertainment value chain will be mapped against the SCOR mega processes of Plan, Buy, Make, Deliver and Return. These processes will then be applied to the critical functions within the typical home entertainment division, including pre-production, forecasting, demand and supply matching and deductions management, which enhance the studio/retail relationship. The SCOR methodology from supply Chain Council has been extensively used by leading industries who have achieved a competitive edge with supply chain competency.
Learn more about Theodore X. Garcia
Networking Break
Sponsored by Logility and SAVVIS
11:15 am - 12:00 pm
Business Intelligence: Using Technology to Better Manage Uncertainties in the Supply Chain
Presenter: Allan McLennan, President, Advanced Media & Information Division, Rentrak
Introduction: Don Rosenberg, VP, Questex Media, Entertainment Group
Description: The presenter will demonstrate the importance of having access
to business intelligence that allows customers to measure and
compare/contrast how various content properties is performing across each window (e.g., box office, home video, VOD).
Rentrak's business intelligence sheds new light on supply chain trends
12:00 pm - 1:15pm
Networking Luncheon With the DEG: Digital Entertainment Group
Sponsored by Ditan, Sonopress, WebConcepts, CfM
Who are the members of DEG?
Day Two Luncheon Keynote:
The End of Television As We Know It...And The Implications for the Supply Chain
Presenter: Dr. Saul J. Berman, Global Strategy & Business Development Leader, IBM Business Consulting Services
Introduction: Bob Chapek, President, Buena Vista Home Entertainment, President, DEG: the Digital Entertainment Group
Description: One of the media and entertainment industries’ leading consultants will address the emerging market forces that are propelling media and entertainment companies to become more receptive to business partners, customers and consumers, opening content reserves and formatting, production processes, packaging and sales options.
Berman's predicts that conventional media will dominate entertainment content delivery through 2012, but his advice for content holders is to start diversifying now.
1:15 pm - 2:15 pm
Evolving Systems in Supply Chain Management
Presenters: Jack Christfield, Senior Business Consultant, Logility; Doug Metcalfe, Director, HK Systems
Introduction: Sanford M, Friedman, Vice President, Product Operations, Netflix
Description: The presenters will demonstrate the importance of IT systems and transportation logistics to ensure inventory optimization and supply chain efficiencies
Learn more about the supply chain systems solutions from Logility and HK Systems
2:15 pm - 3:00 pm
How to SCOR Big With Your Home Entertainment Value Chain Retail Partners
Presenter: Theodore X. Garcia, Engagement Director, Capgemini
Introduction: Melinda Spring, Technical Program Director, Supply Chain Council
Description: Utilizing the Supply Chain Operations Reference (SCOR) methodology, the home entertainment value chain will be mapped against the SCOR mega processes of Plan, Buy, Make, Deliver and Return. These processes will then be applied to the critical functions within the typical home entertainment division, including pre-production, forecasting, demand and supply matching and deductions management, which enhance the studio/retail relationship. The SCOR methodology from supply Chain Council has been extensively used by leading industries who have achieved a competitive edge with supply chain competency.
Learn more about Theodore X. Garcia