Avi Sokol is the Worldwide Sr Director of IT in Zoran Corp. In this role, Avi is responsible for IT infrastructure, services and Applications for entire Zoarn Sires.  He involves and leads process related to Sales, forecast, Supply chain and collaboration with suppliers. He also supports the engineering environment computing farms, storage etc.
He has 17 years of proven experience establishing business applications and PLM strategies, defining business processes and implementing them.

Prior to joining Zoran Mr. Sokol was the Vice President for Enterprise Solutions in Matrixone1. In this capacity he was managing ERP sale cycles, pre sales and implementations, world wide. During this time Avi led several global supply chain Implementations.

Mr Sokol holds MBA and Bachelors degree in Industrial Engineering from Tel Aviv University.